Enlightened Hippiee
Case Study
Enlightened Hippiee is a company that offers home decor and furniture products with a focus on modern, chic, and minimalistic styles. The company wanted to create an online platform for customers to browse and purchase their products
We conducted user research to understand the needs and preferences of the target audience, and designed a visually appealing and user-friendly website. Which include features such as a product catalog with search and filtering functionality, a cart and checkout system to facilitate online purchases, and a resources page with shipping and return policies.
Upon launch, the website received positive feedback from customers and helped to drive sales for Enlightened Hippiee. The company has continued to maintain and update the website to ensure it remains a valuable resource for customers. In addition, the website has helped to increase the company’s online presence and reach a wider audience.
Brief outline of a website design and development project for Enlightened Hippiee
- Display the products available for purchase on the website, including product details and photos
- Allow users to add products to their cart and complete a purchase through a secure checkout process
- Provide information about Enlightened Hippiee, including the company’s mission and values
- Offer resources for customers, such as shipping and return policies, and a frequently asked questions (FAQ) page
The target audience for this website is fitness enthusiasts in India who are interested in joining a gym and learning more about YFC Gym Fitness Chain.
- Provide information about YFC Gym Fitness Chain, including its history, mission, and values
- Display the locations and amenities of each gym location
- Allow users to sign up for membership and pay for their membership online
- Offer online resources for fitness, such as workout plans and nutrition advice
- Provide a platform for customers to communicate with the company, such as by leaving reviews or contacting customer service
- A homepage with a banner image and information about Enlightened Hippiee
- A product catalog with search and filtering functionality and information about available products
- A cart and checkout system to facilitate online purchases
- A resources page with shipping and return policies and an FAQ page
- A contact page with a form for users to get in touch with the company
- Using colors and graphics that are consistent with Enlightened Hippiee’s brand identity
- Ensuring that the website is visually appealing and easy to navigate
- Optimizing the website for both desktop and mobile devices
- gathering requirements and conducting user research to understand the needs of the target audience
- Designing the website layout and user flow
- Developing the website using a content management system (CMS)
It will be important to regularly update the website with fresh content and to fix any technical issues that may arise. This can be done through ongoing maintenance and updates.